Hospitality Marketing Show 225

Tool Geru.com —  A Funnel Simulator let's you quickly model & simulate the potential profit of any sales or marketing funnel or business idea BEFORE you create landing pages or buy traffic - which saves you time & money. GERU, the world’s FIRST Funnel Simulator, takes the guesswork out of planning profit-optimized funnels & helps avoid costly marketing mistakes.... so you can grow your business as fast as possible. Here’s How Using A “Simulator" Can Help You Avoid Costly Mistakes And Shortcut Your Way To Starting & Scaling A Successful Marketing Funnel…  Plan Smarter: Save time & money  Simulate before you build  Discover your funnel's potential  Model all your business ideas  Avoid costly marketing mistakes  Find optimization opportunities  Simulate traffic before buying  And much more TOPICS - LIVE SHOW #225:   Top Story   Consecutive RevPAR dips make it official: Upcycle over http://hotelnewsnow.com/Articles/299222/Consecutive-RevPAR-dips-make-it-official-Upcycle-over     Brands & Product   Marriott’s Mission: Make W Hotels Cool Again https://skift.com/2019/11/25/marriotts-mission-make-w-hotels-cool-again/   Selina Hotels Step Up Against WeWork in Latin America https://skift.com/2019/11/29/selina-hotels-step-up-against-wework-in-latin-america/   A Hotel That Lets You Be A Piece Of Living Art https://www.forbes.com/sites/lesliewu/2019/11/25/a-hotel-that-lets-you-be-a-piece-of-living-art/#2d2cf654e57c     Intermediaries & Distribution   Consumers want Amazon to be a travel booking site – what can hotels learn? https://www.hospitalitynet.org/opinion/4089722.html   Expedia Group: No Moat And Declining Margins - Sell https://seekingalpha.com/article/4309312-expedia-group-moat-declining-margins-sell   Online Travel Agency On the Beach Sees a Blessing and Curse From Thomas Cook’s Demise https://skift.com/2019/11/27/online-travel-agency-on-the-beach-sees-a-blessing-and-curse-from-thomas-cooks-demise/     Marketing & Strategy   Value-add, transparency key to making amenity fees work http://hotelnewsnow.com/Articles/299202/Value-add-transparency-key-to-making-amenity-fees-work   Beyoncé and Mariah Carey Helped Turn Airbnb Into a Luxury Brand https://www.bloomberg.com/news/features/2019-11-25/beyonc-and-mariah-carey-helped-turn-airbnb-into-a-luxury-brand   Influencer Fatigue: Paid Influencers Are Out and Brand Communities Are In https://www.forbes.com/sites/gregpetro/2019/11/23/influencer-fatigue-paid-influencers-are-out-and-brand-communities-are-in/#771161822465     Tech & Finance   Appier raises $80 million for AI that improves marketing decisions https://venturebeat.com/2019/11/25/appier-raises-80-million-for-ai-that-improves-marketing-decisions/   Dynamic email in Gmail launches on Android and iOS https://venturebeat.com/2019/11/21/dynamic-email-in-gmail-launches-on-android-and-ios/   Firefox will start blocking fingerprints by default https://www.techspot.com/news/82945-firefox-start-blocking-fingerprints-default.html     Ruh-Roh   Oyo’s Widening Losses and Other Financial Takeaways From Its Latest Filing https://skift.com/2019/11/25/oyos-widening-losses-and-other-financial-takeaways/ Technique— Marketing using airdna.com to lead revenue management strategy to suppress the impact of dynamic inventory during demand period based on lead times Accurate compost evaluation via online comps to that of str report comp sets