Hosting a Niche Event and Building a Community Around It w/ Wendy Covey episode artwork

EPISODE · Feb 3, 2026

Hosting a Niche Event and Building a Community Around It w/ Wendy Covey

from The Manufacturing Executive

In today’s episode, CEO of TREW Marketing, Wendy Covey, and host, Joe Sullivan use their upcoming event, The Industrial Marketing Summit, as an example to talk about the benefits of designing a niche event for your specific audience. Specifically, they dive into how hosting an in-person gathering can create a sense of community, spark meaningful conversations and build valuable relationships. Learn more about the event and register the marketer from your organization here: https://industrialmarketingsummit.com/

Episode metadata supplied by the publisher feed · Published Feb 3, 2026

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Hosting a Niche Event and Building a Community Around It w/ Wendy Covey

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