Hosting Michal Eisikowitz, a copywriting & storytelling expert

7.5 million blog posts are published every single day, but only once in a while do you come across a piece of content that blows your mind. Who's responsible for them?I've had the pleasure to host Michal Eisikowitz, who's so many things in 1 person; a B2B SaaS conversion copywriter, website specialist, the founder of CopyTribe, a foundational copywriting course, a speaker, trainer, and a really great guest to have here at #MarketingTalks.Michal and I spoke about formulating a content strategy, how to structure the hierarchy of content, the differences between the messaging on website homepages and landing pages, the usage of buzzwords and other common mistakes founders and marketers make when it comes to content marketingIf you enjoyed the podcast then please consider hitting the share button below so others can hear all the great lessons Michal shared.Enjoy the podcast🎙