Hot or Hype Deep Dive Ep 7: AI & Ecommerce. The New Marketing Channels with Victoria Thomson

In this episode, AI Experts Andrew Stevens, Olivia Storelli, and Victoria Thomson discuss the evolving role of AI in marketing, particularly for CMOs. They explore how AI is integrated into various marketing strategies, the shift from traditional methods to AI-driven approaches, and the importance of data in leveraging AI effectively. Victoria shares insights on the impact of AI on paid media, creative content, and the challenges of maintaining trust and authenticity in AI-generated content. They also touch on the potential of augmented reality in fashion and conclude with key takeaways for marketers looking to embrace AI.   To get in touch with Victoria Thomson, find her on LinkedIn Here.Discover Victoria's Marketing Expertise:  D.Luxury - https://dluxurybrands.com & Markiter AI https://markiter.ai - Sign up for our betaJoin Hosts Olivia Storelli, Andrew Stevens and Guests weekly reviewing trending technology in the Enterprise.