Hot Yoga Humbling & JCPenney Update with Nat Borchers | Episode 16 of Heavy Lifts Podcast

In this special episode of Heavy Lifts, Nat Borchers and AJ Nash open up about one of their biggest projects yet, and why they’re no longer buying the JCPenney building in downtown Salem.This conversation is about transparency, lessons learned, and staying true to the mission: reimagining Salem’s spaces together.Nat and AJ share what went into the decision, what they discovered about the project along the way, and what comes next for Back Line Real Estate and the future of downtown development.Even when plans change, the vision stays the same — building spaces that connect people, create opportunity, and move Salem forward.What you’ll hear: ▸ Nat and AJ's hot yoga experience▸ Nat's background (for those who haven't seen his Wiki page)▸ Why the JC Penney deal didn’t move forward▸ What’s next for Back Line Real Estate▸ Why belief in Salem remains stronger than ever🎧 Full episode streaming now on YouTube & Spotify#HeavyLiftsPodcast #BuildWhereYouLive #SalemOregon #CommunityBuilders #RealEstateDevelopment #BackLineRealEstate