How 1 CPO Uses AI to Deliver Like a Full Product Team | Michael Krafft, CPO (FoundersCard)

Today, we’re joined by Michael Krafft, CPO at FoundersCard, a membership community for entrepreneurs and executives offering exclusive perks and VIP treatment. Previously, Michael worked in investment banking, led product teams at American Express, and played a key role in turning around Alight, an HR-tech firm, ahead of its IPO. In this episode, we discuss: How Michael uses AI to be a 1-person Product team at a profitable startup with more than 250K members His AI-driven discovery engine that automates interviews, segments users, and turns feedback into roadmap-shaping insights Why working as both a leader and IC lets him move from idea to prototype to product in record time with tools like V-Zero and Lovable The simple test that boosted paid conversions by 50%—and how he runs growth experiments far beyond his team’s size Links LinkedIn: https://www.linkedin.com/in/michael-krafft/ FoundersCard: https://founderscard.com/ Chapters 00:00 Intro 03:04 How AI Drove Down CAC and Fueled Growth 06:06 Using AI to Analyze Customer Interviews 09:10 Turning Feedback Into Roadmap Insights 12:13 AI-Powered Discovery Engine for PMs 15:17 One-Person Product Team With AI Tools 18:20 Scaling Insights Beyond Human Bandwidth 21:23 Automating PRDs With AI 24:25 From Idea to Prototype in an Afternoon 27:28 Running Growth Experiments With AI 30:31 Conversions, Retention, and AI Testing 33:33 Customer Insights That Shape the Roadmap 36:36 Paid Conversion Boosts With AI 39:37 Final Takeaways for Product Leaders Follow LaunchPod on YouTube We have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com.Special Guest: Michael Krafft.