How a 15-Person Agency Built a Client Podcast That Generates Leads

In Episode 51 of The Agency Owner Podcast, Lucas and Luna explore how a mid-sized marketing agency launched a client podcast that became their top lead generation channel. They break down the specific strategy used by a 15-person agency in Austin that leveraged client stories to attract new business, discussing the production workflow, guest selection criteria, and how they measured ROI. The episode includes concrete numbers on listenership growth and conversion rates, plus a candid look at the challenges of getting clients to participate. Lucas and Luna also touch on how this approach differs from traditional content marketing and why it works particularly well for service businesses looking to build trust and authority without heavy sales tactics. #ClientPodcast #LeadGeneration #ContentMarketing #AgencyGrowth #PodcastMarketing #ClientStories #ServiceBusiness #MarketingAgency #BusinessDevelopment #TrustBuilding #AuthorityMarketing #B2BMarketing #FexingoBusiness #BusinessPodcast #AgencyOwner #PodcastStrategy #ClientAdvocacy #SalesFunnel Keep every episode free: buymeacoffee.com/fexingo