How a Brewery Scaled to 12 Million by Fixing Its Taproom Model

In this episode of Scaling Up with Fexingo, Lucas and Luna break down how a small Portland brewery grew from 2 million to 12 million in revenue by transforming its taproom strategy. They explore the shift from chasing wholesale distribution to becoming a destination, how menu engineering lifted average ticket by 40 percent, and why a membership program locked in repeat customers. Specific numbers, real decisions—no fluff. If you're running a local business that's stuck at the 2-to-5 million mark, this one's for you. #MigrationBrewing #TaproomStrategy #MenuEngineering #BreweryScaling #CraftBeer #SmallBusinessGrowth #MidMarket #PortlandBusiness #SubscriptionModel #CustomerRetention #RevenueGrowth #BusinessScaling #FexingoBusiness #BusinessPodcast #ScalingUp #FoodAndBeverage #Hospitality #LocalBrewery Keep every episode free: buymeacoffee.com/fexingo