How a Landscaping Firm Sold at 9x EBITDA by Building a 12-Month Contract Book

In this episode of The Buyer & Seller Podcast, Lucas and Luna break down how a midsize landscaping company in the Pacific Northwest sold for 7.5 times EBITDA — a full two turns higher than the industry average — by converting its seasonal, one-off client base into a subscription-style contract book. They walk through the exact operational and financial changes the owner made over 18 months: standardizing service tiers, locking in 12-month agreements with automatic renewal, and shifting from cash-basis to accrual accounting to show recurring revenue. The hosts explain why buyers in the lower middle market are willing to pay a premium for predictable revenue in seasonal industries, how the owner used a simple CRM to track contract renewal rates, and why even a 60 percent contract penetration rate was enough to transform the valuation. This is a concrete playbook for any business owner tired of getting multiple offers at 5x when they know their company is worth more. #BusinessValuation #EBITDA #SeasonalBusiness #Landscaping #RecurringRevenue #SellSide #LowerMiddleMarket #BusinessExit #ContractRenewals #AccrualAccounting #RevenuePredictability #PrivateSale #BusinessBrokers #FexingoBusiness #BusinessPodcast #BuyerAndSeller #ValuationMultiple #CashFlow Keep every episode free: buymeacoffee.com/fexingo