EPISODE · Nov 25, 2025 · 41 MIN
How a License Database Turned into a Cannabis CRM w/ Ed Keating
from Kaya Cast · host Kaya Cast
Join Kaya Cast host Tommy Truong for a data‑driven conversation with Ed Keating, co‑founder and Chief Data Officer of Cannabiz Media. Ed shares Cannabiz Media’s origin story—from a bike ride in 2014 to building a nationwide, normalized database of cannabis licenses and owners, and evolving into a CRM with an embedded email tool. You’ll learn how they aggregated state by state data, surfaced multi‑state operator insights, and expanded into market intelligence on mergers and acquisitions, total addressable market, and enforcement trends. The episode also covers how AI accelerates data collection and classification of violations, tracking unlicensed stores and badge data, and the value of this data for banks, insurers, and compliance. We discuss brand positioning in a fragmented market, how operators evaluate expansion opportunities across states, and Ed’s view of the 2025 landscape. If you’re a dispensary looking to scale, a brand expanding across markets, or a fintech navigating license risk, this episode delivers practical, data‑driven insights you can apply today. Find out more about Cannabiz Media at:https://www.cannabiz.media/https://www.cannabiz.media/blog-category/podcastshttps://www.linkedin.com/in/edkeating/https://www.linkedin.com/company/cannabiz-media/ 00:00 Introduction to the Podcast00:21 The Origin Story of Cannabiz Media02:27 Initial Challenges and Pivots07:28 Evolving Use Cases and Market Insights14:51 Future Data Sets and Innovations21:28 Leveraging AI for Data Management26:13 Compliance and Regulatory Insights32:13 Industry Trends and Predictions41:18 Conclusion and Contact Information #kayacast #cannabis #tips #dispensaries #business #podcast
What this episode covers
Join Kaya Cast host Tommy Truong for a data‑driven conversation with Ed Keating, co‑founder and Chief Data Officer of Cannabiz Media. Ed shares Cannabiz Media’s origin story—from a bike ride in 2014 to building a nationwide, normalized database of cannabis licenses and owners, and evolving into a CRM with an embedded email tool. You’ll learn how they aggregated state by state data, surfaced multi‑state operator insights, and expanded into market intelligence on mergers and acquisitions, total addressable market, and enforcement trends. The episode also covers how AI accelerates data collection and classification of violations, tracking unlicensed stores and badge data, and the value of this data for banks, insurers, and compliance. We discuss brand positioning in a fragmented market, how operators evaluate expansion opportunities across states, and Ed’s view of the 2025 landscape. If you’re a dispensary looking to scale, a brand expanding across markets, or a fintech navigating license risk, this episode delivers practical, data‑driven insights you can apply today. Find out more about Cannabiz Media at:https://www.cannabiz.media/https://www.cannabiz.media/blog-category/podcastshttps://www.linkedin.com/in/edkeating/https://www.linkedin.com/company/cannabiz-media/ 00:00 Introduction to the Podcast00:21 The Origin Story of Cannabiz Media02:27 Initial Challenges and Pivots07:28 Evolving Use Cases and Market Insights14:51 Future Data Sets and Innovations21:28 Leveraging AI for Data Management26:13 Compliance and Regulatory Insights32:13 Industry Trends and Predictions41:18 Conclusion and Contact Information #kayacast #cannabis #tips #dispensaries #business #podcast
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How a License Database Turned into a Cannabis CRM w/ Ed Keating
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