EPISODE · Aug 29, 2026 · 8 MIN
How a Niche Label Maker Scaled Past 20 Million by Fixing Its Onboarding
from Scaling Up with Fexingo: How Small Businesses Become Mid-Market Companies · host Fexingo
In this episode of Scaling Up with Fexingo, Lucas and Luna dig into the story of a niche label manufacturer that hit a growth wall at around $12 million in revenue. The founder discovered that new customers were taking 60 to 90 days to get their first order placed, and that friction was quietly killing the pipeline. By rebuilding the onboarding process, cutting it down to two weeks, and adding a dedicated customer success hire, the company scaled past $20 million in two years. Lucas and Luna break down the exact steps, the metrics that mattered, and why onboarding is the hidden growth lever for many B2B firms. They also touch on how this approach differs from fixing sales cycles or pricing, which were covered in earlier episodes. If you run a business where the first deal takes too long, this one is for you. #LabelManufacturer #Onboarding #B2BGrowth #CustomerSuccess #ScalingUp #FexingoBusiness #BusinessPodcast #SalesFriction #MidMarket #RevenueGrowth #SmallBusiness #Manufacturing #CustomerExperience #GrowthStrategy #ProcessImprovement #Operations #SalesCycle #BusinessGrowth Keep every episode free: buymeacoffee.com/fexingo
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How a Niche Label Maker Scaled Past 20 Million by Fixing Its Onboarding
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