How a Peruvian Drink Is Changing the Beverage Market

What this episode covers

Join us as Marcel Diels, founder of Cooley, shares his journey from entertainment to beverage entrepreneurship, focusing on the unique challenges and opportunities in launching a Peruvian purple corn drink. Learn about supply chain strategies, brand building, and navigating the early stages of CPG success.

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How long is this episode of Drink Up?

This episode is 55 minutes long.

When was this Drink Up episode published?

This episode was published on June 6, 2026.

What is this episode about?

Join us as Marcel Diels, founder of Cooley, shares his journey from entertainment to beverage entrepreneurship, focusing on the unique challenges and opportunities in launching a Peruvian purple corn drink. Learn about supply chain strategies, brand...

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