How a Pizza Place Uses Google Maps to Drive Late-Night Orders episode artwork

EPISODE · Jun 11, 2026 · 4 MIN

How a Pizza Place Uses Google Maps to Drive Late-Night Orders

from The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO · host Fexingo

Lucas and Luna dive into how a local pizzeria in Austin, Texas, uses a clever Google Maps strategy to capture late-night cravings. The episode focuses on the business's use of Google Maps attributes like 'Has late-night food' and 'Online ordering' combined with photos and posts timed for midnight crowds. Lucas walks through the specific steps the owner took, including updating hours, adding order links, and responding to reviews after 10 PM. Luna shares data on how mobile searches for 'pizza near me open now' spike after 11 PM, and the hosts discuss why small businesses should treat Google Maps as a real-time storefront rather than a static listing. The episode ends with a practical challenge for listeners to audit their own listing's after-hours appeal. #GoogleMaps #LocalSEO #SmallBusiness #PizzaPlace #LateNightOrders #MobileSearch #AustinTexas #GoogleMyBusiness #MarketingStrategy #LocalMarketing #RestaurantMarketing #OnlineOrdering #GoogleAttributes #ReviewManagement #NearMeSearches #FexingoBusiness #BusinessPodcast #SmallBizTips Keep every episode free: buymeacoffee.com/fexingo

Lucas and Luna dive into how a local pizzeria in Austin, Texas, uses a clever Google Maps strategy to capture late-night cravings. The episode focuses on the business's use of Google Maps attributes like 'Has late-night food' and 'Online ordering' combined with photos and posts timed for midnight crowds. Lucas walks through the specific steps the owner took, including updating hours, adding order links, and responding to reviews after 10 PM. Luna shares data on how mobile searches for 'pizza near me open now' spike after 11 PM, and the hosts discuss why small businesses should treat Google Maps as a real-time storefront rather than a static listing. The episode ends with a practical challenge for listeners to audit their own listing's after-hours appeal. #GoogleMaps #LocalSEO #SmallBusiness #PizzaPlace #LateNightOrders #MobileSearch #AustinTexas #GoogleMyBusiness #MarketingStrategy #LocalMarketing #RestaurantMarketing #OnlineOrdering #GoogleAttributes #ReviewManagement #NearMeSearches #FexingoBusiness #BusinessPodcast #SmallBizTips Keep every episode free: buymeacoffee.com/fexingo

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How a Pizza Place Uses Google Maps to Drive Late-Night Orders

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How long is this episode of The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO?

This episode is 4 minutes long.

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This episode was published on June 11, 2026.

What is this episode about?

Lucas and Luna dive into how a local pizzeria in Austin, Texas, uses a clever Google Maps strategy to capture late-night cravings. The episode focuses on the business's use of Google Maps attributes like 'Has late-night food' and 'Online ordering'...

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