How a podcast experiment turned into generating 50% of his leads - Gabe Marusca

Get the Listener-to-Lead mini playbook: https://bnce.link/R0LDuqyIGabe Marusca didn’t just escape burnout.He built a business model that gave him freedom.In this episode, we break down:→ why most people get productisation wrong→ the exact steps Gabe uses to attract better clients→ how to use podcasting as a trust and authority engine→ what a nomadic lifestyle teaches you about running a businessWe also get into his hot takes on LinkedIn and why connection beats content every time.Timestamps:00:00 Trailer00:44 From Burnout to Clarity03:37 Identifying Patterns and Productising Services07:26 The Misconceptions of $1M/year Productisation11:10 The Step-by-Step Process to Better Clients18:06 Marketing and Building Authority24:52 The Genesis of His Podcast30:59 Why He Launched His Podcast Without Video32:33 How His Podcast Became A Lead Gen Machine36:05 Future Aspirations and Nomadic Life39:52 Hot Take on LinkedInUse Gabe’s personalised guide to find your premium clients:https://bnce.link/X8JIBdQvDiscover Gabe’s podcast Authority in the Wild:https://bnce.link/RB8QwgMuDiscover Gabe’s website:https://bnce.link/vKS19EYRConnect with Gabe on LinkedIn:https://bnce.link/140cMlFZConnect with me on LinkedIn:https://bnce.link/wtTDro4LGet the Listener-to-Lead mini playbook: https://bnce.link/R0LDuqyI