EPISODE · Jun 2, 2026 · 9 MIN
How a Solo Baker Scaled to 50k a Month With SMS Marketing
from The Entrepreneur's Hour with Fexingo: Daily Talks on Small Business, Side Hustles, and Solo Founders · host Fexingo
Episode 27 of The Entrepreneur's Hour: Lucas and Luna break down how a solo baker in Portland scaled her cottage bakery to $50,000 a month using SMS marketing — no social media, no ads. They walk through the exact strategy: collecting phone numbers through a loyalty punch card, sending two texts a week with limited drops, and using the psychology of scarcity to drive sellouts. Along the way, they discuss why SMS open rates blow email away, how to avoid being seen as spam, and why the most profitable small businesses often fly under the radar. Tune in for a concrete, actionable case study on turning a side hustle into a serious business without burning out on Instagram. #SMSMarketing #SoloBaker #CottageBakery #SmallBusiness #ScarcityStrategy #LimitedDrops #CustomerLoyalty #TextMarketing #BusinessGrowth #PortlandBusiness #SideHustle #BakeryBusiness #MarketingStrategy #SalesStrategy #EntrepreneurTips #BusinessPodcast #FexingoBusiness #TheEntrepreneursHour Keep every episode free: buymeacoffee.com/fexingo
What this episode covers
Episode 27 of The Entrepreneur's Hour: Lucas and Luna break down how a solo baker in Portland scaled her cottage bakery to $50,000 a month using SMS marketing — no social media, no ads. They walk through the exact strategy: collecting phone numbers through a loyalty punch card, sending two texts a week with limited drops, and using the psychology of scarcity to drive sellouts. Along the way, they discuss why SMS open rates blow email away, how to avoid being seen as spam, and why the most profitable small businesses often fly under the radar. Tune in for a concrete, actionable case study on turning a side hustle into a serious business without burning out on Instagram. #SMSMarketing #SoloBaker #CottageBakery #SmallBusiness #ScarcityStrategy #LimitedDrops #CustomerLoyalty #TextMarketing #BusinessGrowth #PortlandBusiness #SideHustle #BakeryBusiness #MarketingStrategy #SalesStrategy #EntrepreneurTips #BusinessPodcast #FexingoBusiness #TheEntrepreneursHour Keep every episode free: buymeacoffee.com/fexingo
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How a Solo Baker Scaled to 50k a Month With SMS Marketing
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