How a Solo Dev Used a Pricing Page Test to Double Revenue episode artwork

EPISODE · Jun 17, 2026 · 11 MIN

How a Solo Dev Used a Pricing Page Test to Double Revenue

from The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech · host Fexingo

In Episode 57 of The Indie Hacker Podcast, Lucas and Luna break down how a solo developer doubled his SaaS revenue by running a simple pricing page A/B test. They walk through the specific changes he made—anchoring a premium tier, removing the free plan, and switching from monthly to annual billing. The hosts discuss why this worked in B2B SaaS, how behavioral pricing psychology applies to small products, and how to run a low-risk pricing experiment with under 200 users. No fluff, just a concrete case you can apply today. #SaaS #IndieHacker #Pricing #ABTesting #RevenueGrowth #SoloDeveloper #Bootstrapping #PricingStrategy #AnnualBilling #B2BSaaS #MicroSaaS #CustomerPsychology #Anchoring #PricingPage #ProductLedGrowth #Technology #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo

In Episode 57 of The Indie Hacker Podcast, Lucas and Luna break down how a solo developer doubled his SaaS revenue by running a simple pricing page A/B test. They walk through the specific changes he made—anchoring a premium tier, removing the free plan, and switching from monthly to annual billing. The hosts discuss why this worked in B2B SaaS, how behavioral pricing psychology applies to small products, and how to run a low-risk pricing experiment with under 200 users. No fluff, just a concrete case you can apply today. #SaaS #IndieHacker #Pricing #ABTesting #RevenueGrowth #SoloDeveloper #Bootstrapping #PricingStrategy #AnnualBilling #B2BSaaS #MicroSaaS #CustomerPsychology #Anchoring #PricingPage #ProductLedGrowth #Technology #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo

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How a Solo Dev Used a Pricing Page Test to Double Revenue

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This episode is 11 minutes long.

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This episode was published on June 17, 2026.

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In Episode 57 of The Indie Hacker Podcast, Lucas and Luna break down how a solo developer doubled his SaaS revenue by running a simple pricing page A/B test. They walk through the specific changes he made—anchoring a premium tier, removing the free...

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