EPISODE · Jan 20, 2026 · 33 MIN
How a Taboo Became a $300 Million Business in the First Three Years
from Shopify Masters · host Paul Tran, Adam Levinter
MANSCAPED, the men’s grooming brand that pioneered below-the-belt care, sold out its first product in two weeks and scaled to $300 million in just three years. Founder Paul Tran shares how rapid iteration, customer feedback, and a razor-sharp focus turned a taboo idea into a global brand.For more on MANSCAPED and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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How a Taboo Became a $300 Million Business in the First Three Years
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