EPISODE · Jun 25, 2026 · 10 MIN
How AI Addresses the Biggest Cost in a Hotel: Labor (Ben Rafter, Hotel Equities)
from Hospitality Daily Podcast · host Josiah Mackenzie
In this episode, Ben Rafter, CEO of Hotel Equities, shares how his team is using AI, data, and real-time operational insights to improve labor management, often the largest controllable expense in a hotel. He explains how better scheduling and smarter decision-making create opportunities to improve efficiency while maintaining the guest experience. You'll also hear why data alone isn't enough and how intelligent recommendations help hotel leaders think more like owners.Learn more: HE Labs by Hotel EquitiesHotel Equities CEO: Here’s Which Technologies Can Actually Lift Owner Margins [Skift]Previously on the show:What Happens When a Tech CEO Leads a Hotel Company - Ben RafterTech CEO-Turned-Hotel CEO Shares Tech Advice - Ben Rafter A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
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What this episode covers
In this episode, Ben Rafter, CEO of Hotel Equities, shares how his team is using AI, data, and real-time operational insights to improve labor management, often the largest controllable expense in a hotel. He explains how better scheduling and smarter decision-making create opportunities to improve efficiency while maintaining the guest experience. You'll also hear why data alone isn't enough and how intelligent recommendations help hotel leaders think more like owners. Learn more: HE L...
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How AI Addresses the Biggest Cost in a Hotel: Labor (Ben Rafter, Hotel Equities)
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