How AI and Big Data Are Reshaping Industries with Rohini Kasturi

In this episode of The Tech Leader's Playbook, Avetis Antaplyan speaks with Rohini Kasturi, CEO of HG Insights, about the transformative role of data intelligence in driving revenue growth and operational efficiency. They discuss the evolution of data usage in the context of AI, the importance of creating a growth playbook, and the need for precise intelligence in decision-making. Rohini shares insights on market dynamics, the impact of AI on sales and marketing, and the balance between automation and human insight. The conversation also touches on hiring trends, adapting to rapid change, and the future of service businesses in a data-driven world.TakeawaysTarget the right markets with the right product offerings.Data intelligence is crucial for guiding business decisions.Creating a growth playbook aligns teams towards common goals.Understanding market dynamics helps in defining TAM, SAM, and SOM.AI enhances productivity and revenue growth.Tailored messaging resonates better with prospects.Communication is key during organizational transformations.Data quality and context are essential for accurate insights.Service businesses must adapt to the new economy.Leaders need to balance automation with human insight.Chapters00:00 The Role of Data in Revenue Growth02:56 Rohini Kasturi's Journey in Data Management05:46 Shifts in Data Usage for AI09:02 Driving Revenue Growth with Data Intelligence12:06 Creating a Growth Playbook14:51 Understanding Market Dynamics: TAM, SAM, SOM18:07 AI's Impact on Sales and Marketing21:00 Balancing Automation and Human Insight23:52 Risks of Relying on AI-Driven Insights27:13 Hiring Trends in the Current Economic Climate30:05 Adapting to Rapid Change in Business32:51 Future Strategies for Data-Driven Companies35:46 The Evolution of Service Businesses38:58 Final Thoughts on Leveraging DataRohini Kasturi’s Social Media Links:https://www.linkedin.com/in/rohinikasturi/Rohini Kasturi’s Website:https://hginsights.com/Resources and Links:https://www.hireclout.comhttps://www.podcast.hireclout.comhttps://www.linkedin.com/in/hirefasthireright