How AI can help Affiliate & Email Marketers with John LoBrutto

Ever thought about how AI and email marketing amalgamate to create successful affiliate programs? Well, hold your seat as we walk you through this fascinating world with our esteemed guest, John LoBrutto, who heads Affiliate Marketing at GetResponse. With a career spanning over 15 years, John has been at the forefront of the affiliate marketing industry, helping small businesses navigate the choppy waters of the pandemic and beyond through robust email marketing strategies. Engage in a thought-provoking conversation about GetResponse's affiliate program, and discover how it harnesses the power of AI to pave the way for innovation. John unveils the curtain on the company's commission structure, the DDoM method simplifying the affiliate program, and the tools they provide for effective product promotion. Experience a virtual time travel with John as he recollects anecdotes from the early days of the internet and shares how automation has multiplied opportunities in our present times. Step into the final phase of our discussion, where we expose you to strategies that are carving success stories within affiliate programs. From how AI helps in fraud detection to the benefits of a subscription-based reward model, John covers it all. Furthermore, he underlines the importance of engaging content affiliates and how GetResponse assists them in becoming successful email marketers. Stay tuned till the end as John shares how AI is revolutionizing website creation, the need for keeping content updated, and how GetResponse's webinars are empowering affiliates. So, if you are fascinated by the world of affiliate marketing or looking to make a mark in it, this episode is a must-listen! The hottest affiliate recruitment tool of 2026 is Alfie. There is a 7-day free trial and a no-risk 30-day money-back gauranteeGo to Dustinhowes.com/trial to sign up If you’re serious about affiliate partnerships, you need to know FMTC. They help brands connect with qualified, trusted content partners instead of wasting time on low-quality traffic. FMTC is where top publishers go to discover offers they actually want to promote—and where brands go to scale affiliate revenue with real relationships, not spammy outreach. If you want smarter affiliate growth, check out FMTC at Dustinhowes.com/fmtc Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about yFor more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com