How AI Cut Unplanned Maintenance by 30% for This $40B Manufacturing Company

How AI Cut Unplanned Maintenance by 30% for This $40B Manufacturing Company Most B2B SaaS companies miss 60% of their pipeline by treating outbound sales like a numbers game. Here's the account-based approach that generated $2.8M in new deals. Featuring PatrickRutkowski, Founder of Pipeline Acceleration — who built and scaled enterprise sales teams for multiple $50M+ SaaS companies. Jean-Michel and Patrick reveal why cold calling hundreds of prospects kills enterprise deal velocity, the 5-step account-based marketing framework that turns cold outreach into warm conversations, and how focusing on just 50 target accounts generated more qualified pipeline than 500 spray-and-pray sequences. 🎯 Why 50 targeted accounts beat 500 cold sequences every time 💰 The 5-step framework that generated $2.8M in enterprise deals 📊 Account-based marketing doubled their close rates in 6 months 🔄 How to coordinate sales and marketing for enterprise accounts 📈 Why enterprise sales velocity increases when you contact fewer people ⏱️ 00:00 The pipeline problem most SaaS founders ignore 04:22 Why traditional outbound fails for enterprise deals 09:15 The 5-step account-based marketing framework 15:30 Coordinating sales and marketing for target accounts 21:45 Results: $2.8M in new enterprise pipeline 26:10 Implementation timeline and team structure 🔥 Ready to add $1M in new revenue to your B2B company this year? Apply to Scale 👉 https://www.rapidproductgrowth.com 🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/ #B2BSales #EnterpriseSales #SaaS #RapidProductGrowth #AccountBasedMarketing