How AI is Changing Digital Marketing Forever - Natalia Maynez

Worried that AI—Artificial Intelligence—is going to make your digital marketing job obsolete? Instead of looking at the future of AI in the digital marketing space as something that's eventually going to replace us with robots, think of it instead as a business partner that will enhance your job and supplement your output. Artificial Intelligence can never replace humans in areas such as empathy, sensibility, strategic capabilities, and creativity, but they can do things like sort through and analyze data quicker than the human brain can. So approach AI as a member of your team that handles some of that data for you so you have a little more time to concentrate on the parts of marketing that humans do best. https://www.theagentsofchange.com/272