EPISODE · Apr 27, 2026 · 32 MIN
How AI is changing nonprofit marketing (and what to do about it)
from How to Market Your Nonprofit · host Counterintuity
If your website traffic has softened, your email open rates have slipped, or you're wondering whether your Google Ad Grant is still worth it, you're not imagining things. The marketing landscape has fundamentally shifted, and AI is driving most of it. Counterintuity CEO and Creative Strategist Lee Wochner cuts through the noise to explain what's actually happening and what nonprofit leaders can do about it right now. He covers the "zero-click universe" and what it means for search, the honest state of the Google Ad Grant, and five practical tactics you can act on today. Your mission, your community trust, and your real human stories can be competitive advantages in the AI era. Lee walks you through how to use them.
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How AI is changing nonprofit marketing (and what to do about it)
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