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How AI is Changing Your Customers

EPISODE · Sep 22, 2025 · 34 MIN

How AI is Changing Your Customers

from The Marketing Companion · host Mark Schaefer

A new research report shows how AI is re-wiring our customers — literally changing their psychology and buying habits. In this episode, Mark Schaefer previews a new book and explores what happens when humans offload their thinking to a machine.

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How AI is Changing Your Customers

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