How AI Is Rewiring Customer Behaviour | EP 5

The conversation delves into the impact of AI on consumer behavior, the collapse of the traditional sales funnel in AI, the role of personalization and brand affinity in AI, the importance of structured data and AI readiness, the emergence of AI in the transaction layer, and the strategic readiness for AI commerce. The discussion also highlights the role of AI as an influencer and the impact of AI on consumer trust and decision-making.TakeawaysAI as an InfluencerThe Impact of AI on Consumer BehaviorChapters00:00 The Role of AI in Consumer Behavior08:04 Personalization and Brand Affinity in AI23:33 Structured Data and AI Readiness32:01 AI and the Transaction Layer