How AI Is Shaping Content, Personalization, and the Next Era of Marketing Teams

Is GenAI changing marketing for good? In this episode, AJ sits down with Camilla Sullivan to unpack how generative AI is transforming content, personalization, and team skills.Key points:Why human expertise is crucial in AI-driven marketingHow GenAI streamlines workflows and boosts creative outputStrategies for managing change and building resilient teamsBest practices for using AI while protecting your brandFind out how to thrive in the future of marketing and keep your skills ahead of the curve.