How Alex Lieberman Grew A Newsletter To A $75 Million Business

Alex Lieberman is the co-founder and CEO of Morning Brew, a multi-platform business media company offering a daily newsletter, an Emerging Technology and Retail newsletter, and a weekly podcast. As a graduating senior at the University of Michigan, Alex founded the Morning Brew in 2015 after noticing his fellow students didn’t have one trusted source to keep up with the business world. Within the first six months, the newsletter had over 30,000 subscribers, and Alex left his day job as an Agency MBS Trader at Morgan Stanley to build what is now known as one of the most popular business newsletters. Today, The Morning Brew is received by more than 2.5 million readers daily with the goal of providing digestible content and changing the way young professionals engage with the business world. In this episode, Alex and I talk about the niche world of email marketing, how he built a multi-platform company that did $13.5M in revenue by 25-years-old, and the importance of vulnerability within his entrepreneurial journey,   Subscribe to The Morning Brew! https://www.morningbrew.com/   Produced by Dear MediaLet’s Get DressedYouTube: https://www.youtube.com/@livvperezInstagram: https://www.instagram.com/letsgetdressedpod/Newsletter: https://substack.com/@livvperezLiv Perez Instagram: www.instagram.com/livvperezTikTok: www.tiktok.com/livv.perezShopMy: https://shopmy.us/livvperez Hosted on Acast. See acast.com/privacy for more information.