How Amazon Innovates with Steve Anderson

#92: How has Amazon created a culture of innovation and agility? Steve Anderson has written the book on that topic called The Bezos Letters. Amazon's Leadership Principles are one of the things we discuss and why they're critical to Jeff Bezos.Watch the YouTube video of my interview with Steve AndersonCheck out Steve Anderson's book: The Bezos LettersJoin the private Facebook Group for leaders called The Culture Champions. Visit theculturehacks.com to join.Connect with me on LinkedIn for daily videos and stories--About the podcast:The Culture Hacks Podcast with Russ Hill is for leaders of teams who want to grow and accelerate their results. In each episode, Russ Hill shares what he's learned consulting executives on their organization culture. Subscribe to get two new episodes every week. To connect with Russ about what he does with company culture message him on LinkedIn.Transcript:Russ Hill  0:00  He's an expert in how Jeff Bezos leads,Steve Anderson  0:03  Amazon just got approval from the FCC, their goal to send up into space 3200 satellites. Wait,Russ Hill  0:12  what 3200 satellites, why? I'll let our guest on today's show explain to you, to him. It's just the latest example of a culture where the leaders have convinced employees, they need to be taking risks and trying new things. And they got thinking about how important it is for us to be creating that kind of culture on our teams in this age of disruption, where we've, we've got to be doing things differently than we used to do them, right. That's why I wanted Steve Anderson on the show. This is the class your business school didn't offer. It's the training your employer still has been provided? How do leaders like us get people to do what we need them to do? So we can grow our results and live the life we desire? That's the question, right? This podcast contains the answers. I am Russ Hill, and welcome to culture hacks. So any of you who have listened to this podcast for more than a minute, know that I, the one company I talk about the most is Amazon, because of so Amazon's not perfect, right? No company is perfect. But what Jeff Bezos, and the esteem and the leadership team at Amazon have done over the last few decades is, it's remarkable. And so I'm excited to tap into the expertise of our guest today. Steve Anderson, welcome to the show.Steve Anderson  1:36  Russ, thank you for having me. It's great to be here. So mostRuss Hill  1:40  letters to shareholders from the CEO, I have to start with isSteve Anderson  1:45  going with it.Russ Hill  1:47  You heard this I'm sure most letters from CEOs to shareholders are boring, you haven't you don't want to run from those things. You decided to write a book about the letters from a CEO to his his shareholders, why?Steve Anderson  2:02  Bezos is not just any CEO, I think first, second is writing. And really what I call story or narrative is such a key part of Bezos and Amazon and kind of how it's grown and all of that. And literally, I was researching the impact technology is having on businesses and came up with this idea that the biggest risk they face is actually not taking enough risk. And so came across Amazon started reading a couple of the letters, literally sat down and read all the letters at the time, there were 20 in order, right kind of as a full narrative, and just was so impressed with how much knowledge wisdom, I--Visit the Lone Rock Leadership Website:https://www.lonerock.ioConnect with me on LinkedIn or to send me a DM:https://www.linkedin.com/in/russleads/Tap here to check out my first book, Decide to Lead, on Amazon. Thank you so much to the thousands of you who have already purchased it for yourself or your company!--About the podcast:The Lead In 30 Podcast with Russ Hill is for leaders of teams who want to grow and accelerate their results. In each episode, Russ Hill shares what he's learned consulting executives. Subscribe to get two new episodes every week. To connect with Russ message him on LinkedIn!