How an Ex-NFL Cheerleader is Building a $100M Empire ~ Ep 39 Kelly Roach

She went from NFL cheerleader to Fortune 500 exec to building multiple companies - and did it all without compromising her faith. 🙏 In this episode, Kelly Roach shares how her corporate background shaped her leadership, why hiring for values matters more than résumés, and how she scaled a business while homeschooling and prioritizing family. We talk about building culture, letting people go the right way, and creating room for what she calls “blue-chip activities” - the things that truly matter. Most of all, we dive into how faith guides everything she does in life and business - including saying no to things that don’t align. If you’re trying to build something big without losing yourself, this is the episode 🎙️ Chapters: 00:00 - Intro06:22 - NFL Cheerleading: More Than Meets the Eye 10:36 - Business Culture & Hiring: Lessons from Corporate23:50 - Talent, Tenure & Tough Conversations32:28 - From Corporate Career to Entrepreneurship 44:03 - Motherhood, Marriage, and Homemaking54:18 - Healthy Soup & Family Dynamics 59:06 - Legacy, Faith, and Future Endeavors 01:07:35 - Balancing Commitments & Setting Boundaries - 👇 Want to grab anything we mentioned in the episode? Find them all in one spot: https://a.co/4NQUNdd Join Our Women's Mastermind: https://woman.heatherblankenship.com/ Kelly's Instagram: https://www.instagram.com/kellyroachofficial/?hl=enHeather’s Instagram: https://www.instagram.com/heatherblankenshipx3 Heather's Facebook: https://www.facebook.com/heather.blankenship.182/Heather's TikTok: https://www.tiktok.com/@heatherblankenshipx3Heather’s LinkedIn: https://www.linkedin.com/in/heather-blankenship-271908140/ Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/unapologetically-me/id1713972310 Listen on Spotify: https://open.spotify.com/show/4EtqDw41QW193bH3TKnCiI Listen, rate and subscribe!