EPISODE · Jan 5, 2024 · 23 MIN
How and Why Readers Buy Books: Understanding the Reader Journey
from Book Marketing Tips and Author Success Podcast · host Penny C. Sansevieri and Amy Cornell Author Marketing Experts
Your book is priced well and the cover is great – so why isn’t it flying off the shelves?In this eye-opening episode, we demystify the confusion surrounding book sales. We’ll dig into the reader journey and explore why books, despite their relatively modest price tag, aren't impulse buys.Discover why books aren't just commodities but investments of time, a priceless currency in our fast-paced lives.Plus we provide some tips on how to hone in on your audience and position your book for maximum impact. Send us your feedback!Order Penny's latest book, Think Local Sell Global and start building a book sales strategy you have more control over!📱 Text Penny & Amy: Send your marketing questions, show feedback, and episode ideas. Text PODCAST to (888) 402-8940 to join and get new episode alerts. Save our number!⭐ Enjoying the show? Please follow the podcast and leave us a review on Apple Podcasts or Spotify. Your reviews help more authors discover the show!💬 Don't use Apple Podcasts or Spotify? Email your review to [email protected] and we'll feature it on our website.
Embed this episode
What this episode covers
Your book is priced well and the cover is great – so why isn’t it flying off the shelves? In this eye-opening episode, we demystify the confusion surrounding book sales. We’ll dig into the reader journey and explore why books, despite their relatively modest price tag, aren't impulse buys. Discover why books aren't just commodities but investments of time, a priceless currency in our fast-paced lives. Plus we provide some tips on how to hone in on your audience and position your book for maxi...
Ready to play
How and Why Readers Buy Books: Understanding the Reader Journey
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.