How Andy Gardiner got left behind while his big idea became LIV Golf episode artwork

EPISODE · Jan 22, 2024 · 42 MIN

How Andy Gardiner got left behind while his big idea became LIV Golf

from 50 Things That Changed Golf · host Golf Digest

The idea that is currently splitting professional golf in half was born around 2010, scribbled in a feverish bout of inspiration on yellow legal pads. The author was Andy Gardiner, a corporate finance lawyer, and ideas weren't his only strong suit. Over the next decade and more, Gardiner used his connections high in the worlds of golf and business to forget a relentless and occasionally brilliant campaign to bring his idea to reality. It was called the Premier Golf League, and depending on who you believe, it may have come to the very precipice of success. In the end, even with big investors like the PIF, the PGA Tour outmaneuvered Gardiner and the PGL, and consolidated its power over the game. When the PIF came back with the full war chest at its disposal, it carried key components of Gardiner's idea, and even some of his top lieutenants, but not Gardiner himself. But when you tell the saga of LIV Golf and its war against the PGA Tour, Gardiner remains one of the most fascinating figures; one who got so close, and whose idea is even still rocking the sport. This is his story. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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How Andy Gardiner got left behind while his big idea became LIV Golf

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This episode is 42 minutes long.

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This episode was published on January 22, 2024.

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The idea that is currently splitting professional golf in half was born around 2010, scribbled in a feverish bout of inspiration on yellow legal pads. The author was Andy Gardiner, a corporate finance lawyer, and ideas weren't his only strong suit....

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