How Another Broken Egg wins the breakfast, brunch and lunch crowd with a craveable menu

Another Broken Egg, a breakfast, brunch and lunch chain with 75 locations, boasts a seasonally driven menu with a balance of indulgent and healthy dishes. Vice President of Culinary Jason Knoll shares his strategy for creating crowd-pleasing dishes by listening to guests and incorporating their feedback. He focuses on signatures consumers can’t easily make at home and pays equal attention to the beverage side, crafting cocktails and juices that reflect the flavors and ingredients that drive the food menu.