How Apple Is Quietly Reshaping the Camera Industry episode artwork

EPISODE · May 26, 2026 · 10 MIN

How Apple Is Quietly Reshaping the Camera Industry

from Mac and Apple with Fexingo: macOS, iPhone, iPad, and Apple Ecosystem Conversations · host Fexingo

Apple hasn't released a dedicated camera, but its iPhone camera system is now the most-used camera in the world—and it's quietly displacing traditional camera makers. Lucas and Luna dive into the numbers: over 95% of all photos taken globally are now captured on smartphones, with Apple commanding a huge share. They explore how Apple's computational photography, from Smart HDR to Deep Fusion and the new Photographic Styles, is making professional-grade tools accessible to everyone. The hosts discuss the impact on the camera industry, including why companies like Canon and Nikon have seen their compact camera sales plummet by over 90% in the last decade. They also examine how Apple's camera innovations are reshaping photography culture—from the rise of iPhone-only photographers to the changing expectations of image quality. A must-listen for anyone curious about how Apple is quietly reshaping an entire industry without selling a single standalone camera. This is Episode 12 of Mac and Apple with Fexingo. #Apple #iPhone #Camera #ComputationalPhotography #SmartHDR #DeepFusion #PhotographicStyles #Photography #Canon #Nikon #SmartphonePhotography #TechIndustry #Business #Technology #FexingoBusiness #BusinessPodcast #MacAndApple #AppleEcosystem Keep every episode free: buymeacoffee.com/fexingo

Apple hasn't released a dedicated camera, but its iPhone camera system is now the most-used camera in the world—and it's quietly displacing traditional camera makers. Lucas and Luna dive into the numbers: over 95% of all photos taken globally are now captured on smartphones, with Apple commanding a huge share. They explore how Apple's computational photography, from Smart HDR to Deep Fusion and the new Photographic Styles, is making professional-grade tools accessible to everyone. The hosts discuss the impact on the camera industry, including why companies like Canon and Nikon have seen their compact camera sales plummet by over 90% in the last decade. They also examine how Apple's camera innovations are reshaping photography culture—from the rise of iPhone-only photographers to the changing expectations of image quality. A must-listen for anyone curious about how Apple is quietly reshaping an entire industry without selling a single standalone camera. This is Episode 12 of Mac and Apple with Fexingo. #Apple #iPhone #Camera #ComputationalPhotography #SmartHDR #DeepFusion #PhotographicStyles #Photography #Canon #Nikon #SmartphonePhotography #TechIndustry #Business #Technology #FexingoBusiness #BusinessPodcast #MacAndApple #AppleEcosystem Keep every episode free: buymeacoffee.com/fexingo

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How Apple Is Quietly Reshaping the Camera Industry

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Frequently Asked Questions

How long is this episode of Mac and Apple with Fexingo: macOS, iPhone, iPad, and Apple Ecosystem Conversations?

This episode is 10 minutes long.

When was this Mac and Apple with Fexingo: macOS, iPhone, iPad, and Apple Ecosystem Conversations episode published?

This episode was published on May 26, 2026.

What is this episode about?

Apple hasn't released a dedicated camera, but its iPhone camera system is now the most-used camera in the world—and it's quietly displacing traditional camera makers. Lucas and Luna dive into the numbers: over 95% of all photos taken globally are...

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