How Art Touches the Heart episode artwork

EPISODE · Jun 4, 2007 · 3 MIN

How Art Touches the Heart

from Wizard of Ads Monday Morning Memo

How is it that you and I interpret art the same way?We agree that the musical score to Star Wars feels adventurous and triumphant. But what within the music tells us so?And there’s something about slow music in a minor key that seems sad. Don’t you agree?Firelight is romantic, but why?Add a trace of black to any color and you’ll make it richer, moodier, classier. But do you understand the mechanics of it?The answers to these questions are rooted in the 12 Languages of the Mind. Learn the 12 Languages and you’ll have a finger on the bright white power button of persuasion.Art is usually created through joyous intuition, an egg of talent fertilized by wiggling inspiration. But when it’s the product of cognitive calculation it has the same effect.Wizard Academy teaches you how to do consciously what talented people do unconsciously when they’re feeling inspired.Advertising, interior decorating, military strategies, musical composition, chemical interaction, fine arts painting, effective online layouts and the award-winning recipes of a 5-star chef are merely dialects of the same 12 Languages of the mind.Wizard Academy is a School of Human Communication. If you want to connect more powerfully to other human beings, you need to become a student.The 12 Languages of the Mind will be taught for the first time July 23-25, 2007, to the 14 lucky alumni who contributed $3900 apiece to furnish the 14 rooms in Engelbrecht House, Wizard Academy’s amazing student mansion.The next time the 12 Languages will be unveiled is in September, as part of the newly updated and expanded Advanced Thought Particles class. This September session of ATP will be unique in that it will immediately follow a 3-day Magical Worlds class.My suggestion is that you register for both classes.And if you’re one of the first 14 to register, you’ll get a room and all your meals provided at no charge in Engelbrecht House. (Don’t worry, we’ll alert you if you’re number 15 and give you a chance to reschedule for the next session if you so desire.)Are you going to register now and be one of the first 14? Or are you going to put it off and then try to cajole your way in later? Trust me, it won’t work. First come will be first served. Wouldn’t be fair any other way.Just as a lump of coal becomes a diamond and a caterpillar becomes a butterfly, human persuasion is undergoing its own strange metamorphosis.Are you curious to see what it will become?Roy H. Williams

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This episode was published on June 4, 2007.

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How is it that you and I interpret art the same way?We agree that the musical score to Star Wars feels adventurous and triumphant. But what within the music tells us so?And there’s something about slow music in a minor key that seems sad. Don’t you...

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