How Aussie indie games and screen are levelling up with IP

The relationship between the games and screen sectors has never been closer, and with the Aussie games industry generating over $608.5 million in revenue, games storytelling is hitting a new boss level. In the first of this microseries, we get the lowdown on the indie games space from Screen Australia Head of Games Joey Egger and Ari Harrison of Umbrella. With over 25 years supporting indie films and tv on the global stage, Umbrella have recently launched a gaming distribution arm, Umbrella Gaming, with their first title Pro Jank Footy due for release in 2026.  Egger and Harrison discuss the intersection between the screen and games sectors, the challenges and opportunities facing both indie markets and how both industries can optimise potential through creative IP.