EPISODE · Jun 30, 2020 · 28 MIN
How B2B Manufacturers Can Avoid Channel Conflict
from The Kula Ring · host Kula Partners
How can manufacturers optimize their ecommerce presence and avoid conflict with their sales channels? In this episode of The Kula Ring, Kevin O’Boyle, InterMetro Industries’ Director of Marketing and Digital Business Solutions, talks about guiding the manufacturer’s channel conflict strategy during a recent ecommerce launch.
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