How Babson Diagnostics is Reinventing Blood Testing - One Finger at a Time with Web Golinkin, President of Babson Diagnostics

his podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com A fingertip-sized blood sample may soon replace the needle stick millions of patients avoid every year. In this episode, Web Golinkin, President of Babson Diagnostics, shares how Better Way, a fingertip blood collection system, is redefining convenience, accuracy, and accessibility in diagnostic testing. He explains how the company spent nearly a decade validating its technology through 45+ IRB-approved studies, 4,300+ participants, and more than 850,000 tests to ensure clinical equivalence to venous draws. He traces the innovation’s journey from a Siemens skunkworks project to partnerships with BD and a 510(k)-cleared device, culminating in an 80% primary-care test menu from a pea-sized sample. He also highlights how Better Way improves adherence, enhances patient and staff experience, and reduces friction with clear, graphical results. Tune in and discover how fingertip testing can transform preventive care, patient engagement, and healthcare operations! Resources Connect with and follow Web Golinkin on LinkedIn. Follow Babson Diagnostics on LinkedIn and visit their website!