How Baby2Baby turned one photo into thousands of diapers ...

What this episode covers

Kelly Sawyer Patricof and Norah Weinstein knew they wanted their nonprofit, Baby2Baby, to do big things to help kids living in poverty. But they didn’t realize that a photo featuring Jessica Alba and Nicole Richie at one of their first events would lead to a donation of 100,000 diapers and a totally new strategy for growth. They talked with us about running their nonprofit as a business, working together as co-presidents and why their work is nowhere near done.

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Frequently Asked Questions

How long is this episode of Corner Office from Marketplace?

This episode is 14 minutes long.

When was this Corner Office from Marketplace episode published?

This episode was published on December 3, 2019.

What is this episode about?

Kelly Sawyer Patricof and Norah Weinstein knew they wanted their nonprofit, Baby2Baby, to do big things to help kids living in poverty. But they didn’t realize that a photo featuring Jessica Alba and Nicole Richie at one of their first events would...

Can I download this Corner Office from Marketplace episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.