How Badesofa Used Blended Workforces to Expand Into the U.S. with Valerie Khayutin

IN THIS EPISODE...In this episode, Valerie Khayutin, General Manager and CEO of North America at Badesofa, shares her insights on navigating the competitive consumer business landscape. She emphasizes the importance of prioritization and results-driven leadership, especially within blended workforces.Valerie discusses her strategies for managing internal and external talent, stressing the need for clear communication, collaboration, and respect for consultant boundaries. She also highlights the critical role of execution and effective onboarding in achieving business success.------------Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Valerie”)If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended Be sure to:Check out our website at http://BlendedWorkforcesAtWork Follow Karan on LinkedIn, X, and InstagramFollow SDL on LinkedIn, X, and InstagramABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.-------------ABOUT VALERIE KHAYUTIN:Valerie Khayutin has a proven track record of launching and operating early-stage consumer brands in the health and wellness market. She has developed, brought to market, and assembled teams for several businesses. With over 10 years of experience, Valerie brings deep expertise in the health and wellness market and is passionate about building strong, future-proofed companies.Her track record includes Danone, Freshly, Root Logic, Five Four Ventures, and more, where she led business growth and development along with strategies to improve profitability. As Badesofa’s Head of the North American market, Valerie is utilizing her experience and skills to bring this multi-million dollar German business into the North American wellness market.------------WHAT TO LISTEN FOR:1.    How can a workforce be structured to ensure efficiency and productivity?2.    How can a leader demonstrate a drive for results in a blended workforce?3.    What are common challenges in leading a blended workforce?4.    What tactics are employed to motivate a blended workforce to achieve results?5.    What strategies are successful for finding and hiring external...