How Bollywood Movies Earn Crores: Real Revenue, Profit Models and OTT Explained | ft. Bishall Paull

In this episode of Expert Talk with Bhavya Desai, Bhavya sits down with Bishal Paul, Founder – CEO of Little Monk Network and East West Studios. Together, they explore the inner workings of the Indian film industry and the evolving landscape of film marketing, distribution and revenue.From understanding how a film is made and how major studios approach storytelling, to breaking down how producers, actors and distributors earn their share, this conversation offers a clear look at the business behind cinema. Bishal also discusses changing audience behaviour, the rise and challenges of OTT platforms, and how marketing agencies shape a film’s journey.Tune in to learn how hits and flops are defined, what ‘100 crores’ actually means. Whether you’re a film enthusiast, a marketer, or someone fascinated by the entertainment industry’s inner workings.📢 Don’t forget to Like, Comment, and Share this video! Your engagement helps us bring more such content.✅ Subscribe to Expert Talk with Bhavya Desai for more updates on our political series and hit the bell icon to stay notified about our latest episodes.This podcast was shot on Sony A7 IV and FE 50mm F1.8 📷Timestamps:00:00 - What's up coming? 01:12 - Bhavya x Bishhal begins 02:36 – Bollywood marketing agency05:30 – How does a film is made09:59 – Dharma YRF making films13:59 – How producers make money15:59 – How SRK makes money17:49 – How film profits work19:19 – Distribution networks20:49 – How film revenue is calculated North vs South22:39 – What 100 crores film earning means23:49 – Hit Flop25:49 – Are people going to theatres?28:49 – Money spent on film promotions32:34 – How marketing agencies step in35:47 – How to land a client40:15 – How a film is promoted42:49 – Are actors difficult?45:43 – Karthik Aryan fired his PR?48:59 – Viral marketing50:49 – Brand vs film promotion53:24 – Is South better than Bollywood?56:24 – Bahubali, Kantara, Pushpa, Saiyyara58:12 – Saiyyara paid vs real marketing01:03:13 – Farah Khan won't return to making films01:05:28 – How can you reach an actor01:09:13 – Successful marketing strategies01:11:15 – How RRR won an Oscar01:12:00 – Small film promotion01:15:53 – Why OTT pays less now01:18:13 – OTT is struggling01:20:35 – Final wordsConnect with us: [email protected]📢Follow us on Social Media:Instagram: https://www.instagram.com/experttalkwithbhavyadesai/X: https://www.twitter.com/ETwithBhavyaD/Facebook: https://www.facebook.com/experttalkwithbhavyadesai/LinkedIn: https://www.linkedin.com/in/experttalkwithbhavyadesai/📢Follow Bhavya Desai: Instagram: https://www.instagram.com/bhavya_desai/X: https://twitter.com/bhavya_desai/Facebook: https://www.facebook.com/bhavya.desai.520/LinkedIn: https://www.linkedin.com/in/bhavya-desai-058652149/📢 Follow Bishall Paull:Instagram: https://www.instagram.com/bishhalpaull/LinkedIn: https://www.linkedin.com/in/bishal-paul-lmd/▶ About Expert Talk with Bhavya Desai - "Expert Talk with Bhavya Desai" is a podcast channel where curiosity meets expertise! and our host Bhavya Desai, a curious and enthusiastic podcaster, talks to different experts and brings out the best in his guests, ensuring that every episode is packed with valuable takeaways. This show aims to connect people who love learning with professionals who have a lot of knowledge and experience.