How Brands Can Prepare for the Post-Human Web

What happens when the web is all bots and AI? 🤖And more importantly, what happens to your company's online presence when AI search completely takes over? Big questions. So we're bringing in the big gun for the answers. Michael Walrath is the Chairman and CEO Yext Inc, a global leader in brand management and search experience. Michael will dish the essentials on how brands can not just stay relevant in the post-human web, but how they can thrive and get ahead. Don't miss this one. Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Thoughts on this? Join the convo and connect with other AI leaders on LinkedIn.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: [email protected] with Jordan on LinkedInTopics Covered in This Episode:Post-Human Web SEO StrategiesStructured Data for AI DiscoverabilityLarge Language Models Disrupting SearchAnswer Engine vs Traditional Search SEOIntent-Based Search and Brand VisibilityMemory in AI Answers Engines ExplainedGranular Content Optimization for AIBlocking AI Crawlers: Brand Strategy DebateAI-Generated Ads Impact on SEM & SEOAuthoritative Brand Data for VisibilityTimestamps:00:00 "Brands in the AI Era"05:42 "Future of Search Engines"08:19 "Generative AI vs SEO Strategy"09:37 AI Personalization for Better Answers12:41 "AI-Friendly Data for Brands"15:56 "Empowering SEO with Seamless Tools"20:29 "Future of AI-Powered Advertising"24:48 "AI Knowledge: Useful but Creepy"26:08 AI Impact on Ad-Supported Content29:32 "Reddit Strategy Isn't Necessary"Keywords:Post-human web, brand visibility, generative AI, large language models, answer engines, structured data, organic SEO, search engine optimization, content creation, reputation management, social media management, digital transformation, data distribution, authoritative business data, machine learning, AI-powered search, fragmented discovery, natural language processing, context and memory, answer engine optimization, AI visibility, SEO strategy, Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info)