How Catalina Crunch Took The Fight To Sugary Breakfast Cereals and Snacks

from Predicting The Turn w/ Dave Knox · host Dave Knox

Catalina Crunch has carved out a niche with its innovative approach to low-carb, high-fiber foods. Founded by Krishna Kaliannan, whose personal journey with type one diabetes sparked the creation of Catalina Crunch, the company has rapidly evolved from a passion project to a thriving business. I sat down with Kaliannan to learn more about the brand's trajectory, from its humble beginnings in cereal to its strategic expansion into new product categories and retail channels.

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This episode was published on April 29, 2024.

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