How causal AI is revolutionizing consumer and market research with Jason Cohen

from The Curiosity Current: A Market Research Podcast · host AYTM

In this episode of The Curiosity Current, Stephanie and Molly sit down with Jason Cohen, Founder and CEO of Simulacra, to explore how causal AI and scenario modeling are changing the way market research actually works. Jason explains why more rows rarely fix weak studies, how seeded synthetic data can extract insight from incomplete datasets, and why understanding cause and effect matters more than ever in modern consumer research.

Episode metadata supplied by the publisher feed · Published Jan 20, 2026

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How causal AI is revolutionizing consumer and market research with Jason Cohen

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