How Charm Pricing Works | Chris Malta's EBiz Insider Podcast

Let's talk about pricing, because I swear, this is where most eCommerce sellers have their biggest wake-up call. People come into this thinking, "Oh, I'll just price it lower than everyone else and boom, instant sales." Yeah, no. That's not how this works. That's not how any of this works. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site.