How Chubb Used Cross-Channel Marketing to Restart Auto Markets

from The Insurance Marketing and Advertising Podcast

Joanna McNamara of Chubb Personal Insurance and Andy Meng of Merkle explain how they help launched a new program to better identify prospects and help agents acquire customers for personal lines business in the latest edition of The Insurance Marketing Podcast. Both are featured speakers at Best’s Review magazine’s Insurance Marketing and Advertising Summit, set for November 7 in Jersey City, N.J.

Episode metadata supplied by the publisher feed · Published Sep 27, 2012

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