How Cole Swindell Went From Luke Bryan’s Merch Guy to Hitmaker episode artwork

EPISODE · Nov 5, 2025 · 48 MIN

How Cole Swindell Went From Luke Bryan’s Merch Guy to Hitmaker

from Like a Farmer · host Like a Farmer

Country hitmaker Cole Swindell joins Like A Farmer for a heartfelt conversation about life, music, and meaning. From New Dad Knowledge presented by CASE KNIVES to the story behind his smash hit “She Had Me at Heads Carolina,” Cole shares how storytelling and living life has guided everything he does. He opens up about the emotion behind “Make Heaven Crowded,” which derives from the impact of Erika Kirk’s words, and his journey from Luke Bryan's merch guy to chart-topping artist. Plus, in Give ’Em the Boot presented by TECOVAS, Cole tells his best Luke Bryan story of all time, reflects on today’s country music, and reminds us all what staying humble really looks like.Subscribe and leave a review to support the show! Chapters:(0:00) – Welcome Cole Swindell! (1:45) – New Dad Knowledge Presented by CASE KNIVES (5:30) – Power of Music (7:45) – “She Had Me At Heads Carolina” (9:00) – Starting Career as Luke Bryan’s Merch Guy (13:30) – Magic of Songwriting and Storytelling (19:00) – “Make Heaven Crowded” with Charlie and Erika Kirk (27:30) – Give ‘Em the Boot Presented by TECOVAS (33:30) – Best Luke Bryan Story of All-Time (36:30) – Cole’s Thoughts on Today’s Country Music (44:15) – Staying Humble and What’s to Come Shop Like a Farmer merch at https://shop.agamericamedia.com/ Follow along:IG: https://www.instagram.com/likeafarmerpodcast/FB: https://facebook.com/likeafarmerTikTok: https://www.tiktok.com/@likeafarmerpodcastTwitter: https://twitter.com/likeafarmer_     About Like A Farmer:Like a Farmer is a podcast and video series that spotlights accomplished individuals from diverse industries and their inspiring stories of overcoming adversity and achieving success. Come along for this fun ride and meet some inspiring folks along the way: https://agamericamedia.com/ Contact us at: [email protected] by: AgAmerica Media   Our Supporters:Tecovas - Western wear and cowboy boots for everyone: https://www.tecovas.com/likeafarmerOutlaw Beer - Crack open an Outlaw Light, America's Fastest Growing Light Beer🍻 Where to buy: https://outlawbeer.com/where-to-buy/Case Knives - Built for the hard work in the field and Every Day Capable so you can keep your hands sharp, no matter the task. Check them out here: https://www.caseknives.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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How Cole Swindell Went From Luke Bryan’s Merch Guy to Hitmaker

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This episode is 48 minutes long.

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This episode was published on November 5, 2025.

What is this episode about?

Country hitmaker Cole Swindell joins Like A Farmer for a heartfelt conversation about life, music, and meaning. From New Dad Knowledge presented by CASE KNIVES to the story behind his smash hit “She Had Me at Heads Carolina,” Cole shares how...

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