EPISODE · Oct 4, 2021 · 29 MIN
How Colin Nederkoorn doubled down on innovation to grow Customer.io
from How to Win podcast with Peep Laja · host Peep Laja
Key PointsHow Colin and Customer.io broke into their category (01:22)My thoughts on product-based differentiation (03:03)What game Customer.io is trying to win (04:34)How Colin is trying to differentiate Customer.io (05:47)Colin's thoughts on building and running a distributed company (09:06)My view on new ways of management (10:53)How Colin thinks about moats (12:40)Colin's take on the big players in his category (16:12)How Customer.io attracts tech-savvy buyers (20:30)My thoughts on competing through innovation (21:22)My advice on building a personal brand (25:35)Wrap up (28:27)Mentioned:TeslaLucidDriftIntercomMy Links:TwitterLinkedInWebsiteWynterSpeeroCXL
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What this episode covers
Colin Nederkoorn, Founder and CEO at automated messaging platform, Customer.io. We hear about the advantages and risks of focusing on innovation, the challenges of building a culture of excellence within a remote company, and the power of having a strong vision. I weigh in with my thoughts on product-based differentiation, new ways of management, out-competing the competition, and personal brands.
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How Colin Nederkoorn doubled down on innovation to grow Customer.io
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