How College Tennis Is Growing Through a Changing Landscape | ITA CEO David Mullins

In this episode of Unscripted, Ashley sits down with David Mullins, CEO of the Intercollegiate Tennis Association (ITA), to talk about the real forces reshaping college tennis — from enrollment declines and athletic department cuts to college-trained players making noise on the pro circuit.We caught up with David just before the inaugural ITA College Tennis Weekend powered by CourtReserve kicks off March 27–29, where nearly 700 matches will take place at college programs across the country. Find out more at the links below!In this episode:✅ Why college tennis players consistently post the highest GPAs in athletics✅ How NIL, conference realignment, and declining university enrollment are reshaping the college athletics landscape✅ The momentum college tennis is building globally — and why pro commentators can't stop talking about it✅ Electronic line calling, streaming, and sports wagering — what technology could mean for college tennis revenue✅ The coaching pipeline challenge: how the ITA is working to connect with 20,000 college tennis student athletes to build the next generation of tennis coaches and professionals✅ Why international student athletes are a critical part of growing the coaching workforcePlus: Insights into College Tennis Weekend, building sustainable programs, and what it takes to keep the sport thriving for years to come.Whether you're a college coach, club operator, facility manager, or lifelong tennis player — this conversation is essential listening for anyone invested in the long-term health of the sport.🎾 Learn more about ITA College Tennis Weekend and find a match near you: wearecollegetennis.com/college-tennis-weekend 🎾 See how CourtReserve and the ITA are teaming up: https://courtreserve.com/courtreserve... 🎾 Learn more about CourtReserve: https://courtreserve.com Don't forget to like, comment, and subscribe for more conversations shaping the future of racquet sports.