How Colour Profiling Helps You Stand Out From the Crowd and Win More Clients

If you’re an HR Consultant who wants to offer something your competitors don’t, something that instantly makes clients trust you more and rely on you more… this episode is for you.I sat down with Tom Vivace — People expert, L&D specialist, and Founder of Viva People — to unpack why colour profiling is one of the simplest commercial advantages any HR consultant can add to their business.In this conversation, you’ll hear:Why colour profiling cuts through drama and turns complex behaviour into a simple, shared language.How it helps you diagnose problems before they become grievances.Why it’s easier to sell than you think — and why clients usually refer you after doing it.How you can use it to coach leaders, build better teams, and add real value to every proposal.The truth about natural vs. adapted behaviour, and why understanding both changes the way you work.So if you want a simple, affordable, high-impact service that helps you stand out from every other HR consultant… tune in.This might be the missing piece you’ve been looking for.Here's the link to get in touch with Tom: https://vivapeople.co.uk/Timestamps:00:00 – Introduction: Why HR Consultants Need Strategic Tools Beyond Policies 01:00 – What Is Colour Profiling? Simple Definition for HR Consultants 02:30 – How Psychometrics Improve Communication, Teamwork, and Culture 04:10 – The Real Reason Businesses Love Colour Profiling (Easy to Understand Results) 05:20 – Why Colour Profiling Works at Every Level: Junior to C-Suite 06:40 – Using Colour Profiling to Fix Poor Email Communication and Misunderstandings 08:00 – Why HR Teams Use Psychometrics: Conflict Reduction and Psychological Safety 10:10 – Colour Profiling for Change Management and Team Restructures 12:00 – How HR Consultants Can Use Colour Profiling in Recruitment and Onboarding 14:10 – The Commercial Impact: Reducing Grievances, Drama, and HR Headaches 16:00 – How Colour Profiling Builds Stronger Teams and Faster Rapport 18:00 – Real Example: Opposites Working Together (Yellow vs Blue Energy) 21:00 – Natural vs Adapted Behaviour: What HR Consultants Must Understand 24:20 – Why Your Colour Profile Changes Over Time (And What That Means for Clients) 27:00 – How to Sell Colour Profiling as a High-Value HR Service 29:00 – ROI: Engagement, Retention, Communication and Leadership Development 32:00 – How HR Consultants Can Add Colour Profiling to Their Offers Immediately 34:00 – Where to Start: Getting Trained, Qualified, or Partnering with Tom 35:30 – Final Advice for HR Consultants: Why Colour Profiling Is a Commercial Advantage 36:03 – Outro: Why This Tool Helps You Stand Out in a Crowded HR Market Want my help getting more leads and clients for your HR consultancy? 1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth. 👉 https://theinfluentialconsultant.co.uk/the-book/ 2️⃣ Work with me Join the Fastlane Formula to plug the Client Control method and the 3 Phase Funnel into your business and build a predictable pipeline of premium clients — so you never face feast-or-famine again. 👉 https://theinfluentialconsultant.co.uk/fastlaneformula100/