How Comic Con India Won Fans | Ft. Jatin Varma

In this episode of Paisa Vaisa with Anupam Gupta, we dive into the incredible journey of Comic Con India—from its inception to becoming a massive pop culture phenomenon. Jatin Varma, the founder of Comic Con India, discusses the challenges of bringing an international concept to the Indian market, the business behind fandom, and the evolution of cosplay culture. Jatin shares behind-the-scenes stories from the very first event in 2011, insights into the financial side of running large-scale conventions, and the marketing strategies that have helped Comic Con India grow. Whether you're a fan, an entrepreneur, or just curious about the industry, this conversation offers a fascinating look at the intersection of passion and business.🔹 Topics Covered:✅Origin of Comic Con India✅Challenges & Growth✅Business Behind Fandom✅Marketing & Digital ImpactGet in touch with our host Anupam Gupta on social media: Twitter: ( https://twitter.com/b50 ) Instagram: ( https://www.instagram.com/b_50/ ) LinkedIn: (https://www.linkedin.com/in/anupam9gupta/ )                        You can listen to this show and other awesome shows on the IVM Podcasts website at https://www.ivmpodcasts.com/ You can watch the full video episodes of PaisaVaisapodcast on the YouTube channel. Do follow IVM Podcasts on social media. We are @ivmpodcasts on Facebook, Twitter, & InstagramSee omnystudio.com/listener for privacy information.